Data Processing & Analytics
Data only becomes insight when it is cleaned, structured and analysed correctly. Our processing team turns raw responses into accurate tables, models and stories.
From simple tabulation to advanced segmentation and dashboard development, we deliver analysis your stakeholders will actually use.
We work to standard market research turnaround times - typically 3-5 days for cleaning and tabulation of a standard study.
What We Deliver
Data Cleaning
Straightlining, speeders and inconsistent responses are identified and handled to specification.
Open-End Coding
Manual and assisted coding of open-ended answers into meaningful categories.
Tabulation
Cross-tabulations built to your banner specifications in SPSS, Quantum or Excel formats.
Statistical Modelling
Significance testing, regression, correlation, cluster and CHAID analysis.
Dashboard Development
Interactive Power BI, Tableau or bespoke dashboards for self-service exploration.
Multi-Format Delivery
Deliveries in SPSS, CSV, Triple-S, Excel and PowerPoint to fit your workflow.
Our Approach
Data Intake & Audit
Raw data is verified against fieldwork metrics and checked for completeness.
Cleaning & Coding
Data is cleaned, open-ends are coded and weights are applied where needed.
Tabulation & Analysis
Tables, charts and statistical models are produced against your requirements.
Reporting & Delivery
Results are delivered on time in your preferred formats, with support for interpretation.